That Jason Dill, the founder of FuckingAwesome, is now doing business with Adidas should be understood by most after his Colorway on a Samba. For those of you who still haven't figured it out, there are now two shoes in bright colors that will just blow the message around your ears.
If you look at the two Stan Smith's you don't really know what's going on. Did you get acid mixed in or don't your eyes play along properly anymore? Everything is ok: Your eyes are fine. The shoes are for real purple and orange. And yes, that's a golden "FuckingAwesome" plaque on the side. We can't really look inside Dill's head and therefore unfortunately can't tell you what devil rode him, but maybe the shoe's message is a much more abstract one. As a luminous memorial it should stand there to make people think about it: "What would I have done if I had the chance to combine Adidas and FA?" - But maybe that's all bullshit too and Dill is just a fan of the lovestory of Fry and Leela from Futurama... Who knows?